Falling prices mean it might not be too long before medium-format photography is back on the agenda for enthusiasts, but what can we expect from a digital medium-format camera?
Landscape Shoot Conclusion
While it is definitely true to say that the pictures produced by the Hasselblad H4D-40 are excellent, it is a little more difficult to say the same of the camera. There are elements that are nice to use, and the metering, colour and viewfinder are all very good.
I do find it hard to get over the handling issues, though, and think the Hasselblad needs to step forward a little to make the menus more usable and the screen of more use. Pentax is streets ahead in this area with its 645D.
We don’t usually comment on value for money, but when so much money is involved it is hard to ignore. The kit I was using would cost £22,424.89, which perhaps is less money for a business tool than it is for a hobby camera. The Hasselblad H4D is not any more expensive than its competition, but for the money I really would expect a better handling experience.