Fujifilm’s rangefinder-style medium-format mirrorless camera offers addictively high image quality in surprisingly portable package, as Andy Westlake finds out

Product Overview

Overall rating:

Fujifilm GFX 50R

Features:
Build/Handling:
Metering:
Autofocus:
AWB Colour:
Dynamic Range:
Image quality:
LCD viewfinder:

Pros:

  • + Superlative image quality, with stunning detail and dynamic range
  • + Excellent design places all key controls at your fingertips
  • + Intuitive dial-led operation gives a fluid shooting experience
  • + Excellent viewfinder and screen enables precise composition
  • + Robust, weather-resistant construction

Cons:

  • - Sluggish autofocus
  • - Slow continuous shooting
  • - Screen only tilts in one direction
  • - Image stabilisation limited to two telephoto lenses

Product:

Fujifilm GFX 50R review

Manufacturer:

Price as reviewed:

£3,999.00 (Body Only)
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Fujifilm GFX 50R: At a glance

  • 51.4MP medium-format sensor
  • ISO 50-102,400 (extended)
  • 3 fps continuous shooting
  • 3.69m-dot OLED EVF
  • 2.36m-dot 3.2in tilting touchscreen

Medium-format mirrorless is still a relatively new concept, with the first cameras of the type appearing towards the end of 2016. The initial two models were rather different to each other: Hasselblad’s stylish, flat-bodied X1D-50c appealed strongly to photographers looking for medium-format quality in the smallest possible package, while the Fujifilm GFX 50S provided a relatively conventional, but bulkier SLR-like design at a more affordable price. Now with its new GFX 50R, Fujifilm has essentially repackaged the 50S into a simpler rangefinder-style body that’s similar in concept to the X1D, while striking an unprecedented price point. As a result, it may just have hit upon a Goldilocks formula for medium format digital.

Fujifilm GFX 50R

The GFX 50R is built around a 51.4MP medium-format sensor that measures 44 x 33mm

So what might make the GFX 50R so appealing for serious photographers? First and foremost, it uses a 51.4MP medium-format sensor that’s 70% larger in area than full frame, and in general, a larger sensor equates to higher image quality. But this still fits into a relatively compact body that’s just as easy to carry around as a high-end DSLR. What’s more, at £3999 body only, it’s not stratospherically more expensive than the likes of the 45.7MP full-frame Nikon Z 7 or D850.

Of course, a body on its own isn’t enough to take pictures, and when you factor in lenses, the GFX system starts to look a bit less portable and more expensive. This reflects the fact that the system is built around a small collection of absolutely top-quality primes, with just a single zoom. But then you discover the sheer quality of its Fujinon GF optics, and this doesn’t necessarily look like such a bad compromise after all. In short, photographers who demand superlative image quality from a relatively portable set-up should be very interested in this camera indeed.

We continually check thousands of prices to show you the best deals. If you buy a product through our site we will earn a small commission from the retailer – a sort of automated referral fee – but our reviewers are always kept separate from this process. You can read more about how we make money in our Ethics Policy.

  1. 1. Introduction
  2. 2. Fujifilm GFX 50R: Features
  3. 3. Fujifilm GFX 50R: Build and handling
  4. 4. Fujifilm GFX 50R: Viewfinder and screen
  5. 5. Fujifilm GFX 50R: Performance
  6. 6. Fujifilm GFX 50R: Image quality
  7. 7. Fujifilm GFX 50R: Verdict
  8. 8. Fujifilm GFX 50R Specifications
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