Picture credit: Mario Valencia

‘Grab your smartphone or tablet and take a fun, original, creative photo while you enjoy your summer holiday…’ urges the organiser, Servigroup Hotels, which makes no mention of the growing band of selfie-suitable cameras now available.

Last year, Servigroup Hotels’ photo competition pulled in 1,200 images from 61 countries.

On this year’s contest, the group adds: ‘More than ever, the main character is you, although you can also be accompanied by friends and family.

‘Any scenario is ideal to show your funny side: on the beach, in the hotel, by the pool or drinking a mojito at the bar – you choose.’

The best selfies will win prizes including a three-night hotel break.

Entries must be submitted via social network Instagram.

More details are due to be available at the competition website HERE

However, at the time of writing, the web page appeared to be unavailable.

The deadline is 30 September 2014.