Nikon has become the latest camera maker to report falling demand in a shrinking market.
The Nikon D750 saw an ‘upswing’ in sales
Global demand for Nikon interchangeable-lens digital cameras dropped 11.1% for the three months to 30 September 2015, while unit sales of Nikon lenses fell 10.1% compared to the same quarter a year earlier.
Nikon sold 960,000 interchangeable-lens digital cameras from 1 July-30 September 2015 and 1.33 million lenses.
However, Nikon said the D750 and D7200 DSLRs saw an ‘upswing’ in sales.
Compact camera demand also declined by 11.1%, according to financial results published on the Nikon website.
The firm explained that net sales for the Imaging Products Business dropped 5% year-on-year ‘owing to the impact of the shrinking market’.
Although operating income was higher than initially projected, ‘due to improvement in the product mix and cost reduction’, it declined 11.9% year on year.
Last month, Sony reported that unit sales of its digital cameras fell 27.2% for the three months to 30 September 2015 compared to the same quarter last year.
And demand for system cameras at Canon fell 17% from June to September 2015 compared to the same period a year earlier.
Unit sales of compacts fell 29%, while total digital camera sales at Canon declined 24%.
Nikon’s latest business results can be found HERE