The event is part of The Societies/SWPP London Photographic Convention and Trade Show, which opens on 20 January.
The trade show element runs from 22-24 January, and is free to enter for visitors who register before 15 January, say organisers. Otherwise, entry costs £10.
Major industry players will be among more than 150 exhibitors expected at the event, which promises special deals on products and services.
‘Products range from high-end cameras through to accessories, along with presentation items such as albums and folios,’ said The Societies CEO, Phil Jones.
The show will also feature masterclasses, hands-on seminars and workshops, with tickets priced from £50 for a masterclass day pass.
The Societies/SWPP London Photographic Convention and Trade Show takes place at the Hilton Metropole, Edgware Road, London W2 1JU.
For full details visit www.swpp.co.uk/convention.