Picture credit: Brett
Leica baked gingerbread men to help model new, limited-edition, camera cases designed by Paul Smith.
The Leica biscuits posed for photography journalists at a function in central London last night.
One is seen clutching a camera, the other holding a pair of Leica binoculars.
Leica embarked on the baking operation to help celebrate its tie-up with the luxury British designer who has styled two cases for the D-Lux 5 digital camera.
Just 300 of the Paul Smith-themed cases have been produced, each hand-made ? 150 in brown-coloured calf leather (pictured above) and the other half in a light grey ?croc-style? finish.
The cases, each embossed with ?Paul Smith for Leica?, will cost £200 and are due out in October from the Leica Store Mayfair.
To place an order call 0207 629 1351. For details visit www.leica-storemayfair.co.uk.