Brits top home-printing poll
June 16, 2008
UK consumers print more of their photos at home than those in France, Germany and Italy, reveals a new survey.
More than 60% of respondents said they had printed all their pictures at home over the previous 30 days, according to a survey conducted in April by Lyra Research.
This compared to around 40% in France and Germany and just over 30% in Italy.
?Results of this survey indicate that the majority of digital photos printed over the past 30 days were printed in the home,? said a spokeswoman.
She added: ?For those users who print photos at retail, ordering at a self-service kiosk with a built-in printer is preferred in the United Kingdom, while off-site processing is preferred in Germany.
?Users in France and Italy prefer prints made in store on equipment operated by staff behind the counter.?
The full survey results will be revealed at the Lyra Europe Imaging Conference, which takes place from 18-19 June in Amsterdam, Netherlands.