Priced £149.99, the S4800 features a 16-million-pixel, 1/2.3in CCD
imaging sensor, a claimed top AF speed of 0.3 seconds and
sensor-shift-type image stabilisation.
The lens is designed to deliver the 35mm viewing angle equivalent of a 24-720mm zoom.
Powered by four AA batteries, the camera carries a top ISO of 6400 and a 3in, 230,000-dot, LCD screen.
A Super Macro mode is designed to allow shooting down to 2cm from the subject.
The S4800 will be available in a choice of black, white and red.