Nikon Coolpix A to debut at UK Focus show
The 16.2-million-pixel Coolpix A sports a fixed, retractable, 18.5mm (28mm equivalent) f/2.8 lens which - claims the firm - rivals a 28mm professional optic in image quality terms.
‘We see this as a space we should be playing in,' said James Loader, Nikon UK's product manager for Consumer Products at a secret press briefing yesterday.
The Coolpix A is due to land in UK stores on 21 March, priced £999.99.
However, UK consumers will get their first chance to see the Coolpix A at Focus on Imaging, which runs at the Birmingham NEC until tomorrow, 6 March 2013.
Trumpeted as ‘ideal for reportage photography', the Coolpix A does not include a built-in EVF but will be compatible with an optional optical viewfinder.
The price of this accessory, the DF-CP1, had not been released at the time of writing.
Like a growing band of cameras, including Nikon's recently announced D7100, the Coolpix A's imaging sensor dispenses with an optical low-pass filter.
‘The result is an optical system that makes the most of the potential of the high-definition Nikkor lens and resolution of the DX-format sensor,' said Nikon in a statement.
The hotshoe can also be used to attach a Speedlight flashgun, though photographers will also have the option of using the camera's built-in flash.
Nikon says the Coolpix A's 3in, 921,000-dot resolution, LCD screen offers the same quality as its top-end D4 DSLR.
Sporting a magnesium-alloy top plate, and aluminium-alloy body casing, the Coolpix A houses a 23.6x15.6mm CMOS imaging sensor, borrowed from Nikon's D7000.
Its graphical user interface also hails from the firm's DSLR line-up.
The newcomer's seven-blade diaphragm optic is built from seven elements in five groups and includes an aspherical element.
Armoury also includes a manual focus ring and standard ISO sensitivity of 100-6400, expandable to 25,600.
On-board picture controls allow adjustment of colour and contrast settings. They include vivid, monochrome and custom options.
An info button aims to provide fast access to settings and a focus mode switch allows users to choose between AF, macro and manual options.
Unprocessed images can be edited in-camera.
‘The Coolpix A supports 14 bits-compressed raw (NEF) image data, conveniently in line with the format used in DSLRs,' explained Nikon.
Boasting ‘DSLR performance in a compact body', firepower also includes active D-lighting (six settings), an Expeed 2 image processor, a virtual horizon and an intervalometer to enable time-lapse shooting.
The Coolpix A incorporates four-frames-per-second shooting (for up to 26 frames), two custom modes accessible via the mode dial, and a customisable function (Fn) button.
The SD card-compatible model offers full HD (1920x1080p) movie recording with manual control, plus a built-in stereo microphone.
Users will have the option to save a still image from a sequence captured on video.
The newcomer will also be compatible with Nikon's GPS accessory, the GPS-1.
The Coolpix A will come in black and titanium colour options.