Amateur Photographer Magazine

Panasonic reveals '25mm f/1.4' lens roadmap plan

Tuesday 8th March 2011

Chris Cheesman

Panasonic has revealed that it is set to launch a 25mm f/1.4 lens for Micro Four Thirds cameras, as early as this summer.

In an interview with Amateur Photographer (AP), Panasonic UK product manager John Mitchell confirmed that the 25mm lens is on Panasonic's 'roadmap' for 2011, as part of the company's aim to launch up to four Micro Four Thirds lenses every year.

'We are sure it's going to be a great hit because it's 50mm [35mm viewing angle] equivalent – really fast, really bright,' said Mitchell who was speaking to AP at the Focus on Imaging trade show in Birmingham.

The launch of a 25mm lens will fit with the firm's plan to exploit the 'phenomenal opportunity' that small lenses give consumers wanting to make the most of the compact size offered by Micro Four Thirds cameras.

Last year, Panasonic had merely indicated that a 25mm f/1.4 was 'under consideration'.

INTERVIEW WITH PANASONIC AT THE FOCUS ON IMAGING SHOW IN BIRMINGHAM

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