Amateur Photographer Magazine

 Olympus interview: Future 'Pen' cameras planned (update 16 June 5pm) - Page 1:What about viewfinders?

Tuesday 16th June 2009

Damien Demolder

What does the future hold following today's unveiling of the E-P1? Amateur Photographer interviews Akira Watanabe (pictured), Olympus Imaging Corporation's manager for Digital SLR Product Strategy Department.


Picture credit: Damien Demolder


BERLIN, Germany -- As usual it was difficult to get Olympus to talk much about future products, but last night I asked Akira Watanabe (Manager, Digital SLR Product Strategy Department, Olympus Imaging Corporation, Tokyo, Japan) what we should expect from the Micro FourThirds and the 'Digital Pen' over the next few years.

It seemed to me that while Panasonic has started at the higher end of what Micro FourThirds can offer, with the DSLR style bodies, Olympus has started at the other end with a compact style model.

The two would surely join in the middle and then over lap? And what about viewfinders? Why does the E-P1 not have one, and would this be the case with the next generation of products?

Mr Watanabe surprised me by straight away talking about electronic viewfinders, and yes, Olympus is working on one and will incorporate an EVF into a future camera. He explained that this first model does not have a viewfinder as the company wanted to concentrate on its design first.

Although he didn't say it in so many words, I got the impression that had Olympus used an EVF the camera would have had that distinctive SLR-style lump on the top, which would have undermined the principle of a body that looks easy to use and that looks more like a compact camera than an SLR.

He made the point too, on a number of occasions, that Olympus is producing a new system, not just one camera body.
There will be a range of products, and that range will include cameras that might have that distinctive pentaprism lump on the top plate.

When I asked where in the range the E-P1 would sit, Watanabe indicated that it would have models both above and below it.

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