A crowdfunding campaign for a camera bag that doubles as a messenger bag has won more than $650,000 in backing on Kickstarter.

messngerThe Everyday Messenger camera bag, by Peak Design, has seemingly piqued the interest of more than 2,000 photographers.

Claimed to be a ‘giant leap for bag-kind’, the product – due out in December – is a camera bag that is also ‘your day-to-day essential carry workhorse’.

Housed in a ‘semi-rigid shell’, the Everyday Messenger features FlexFold dividers designed to allow the user to organise gear while maximising space for everything else.

The bag carries a magnetic latch designed to latch onto four different catchpoints, depending on the load.

For full details and to watch a video, visit the Kickstarter page.