Everything the camera enthusiast needs to know to make the most of this annual shopping extravaganza

Once the exclusive preserve of American consumers, Black Friday has since firmly rooted itself on these shores too – but how can you make the most of this annual shopping extravaganza? Here’s our guide to finding the best Black Friday camera deals.

What is Black Friday?

The Black Friday tradition started in the US, and is just one of the country’s imports to make its way across the pond in the wake of the worldwide explosion of online shopping. The event has since become the biggest consumer retail event of the year, with each year’s sales figures dwarfing the last. It’s estimated that in 2015, Black Friday sales accounted for somewhere between £1.1bn and £3.2bn.

When is Black Friday this year?

This year, Black Friday falls on November 25th 2016, though some retailers will be hosting deals across the whole weekend, including Monday (known as Cyber Monday).

What’s on sale?

Good news – Black Friday bargains are likely to be on just about everything. Last year, shoppers could find reductions on anything and everything, from holidays to clothes and – of course – cameras and accessories. Make sure you check back to this page, as we’ll be sharing the best Black Friday camera deals we find throughout the day.


How to find the best Black Friday camera deals


You might have read in the media about stampedes in certain shops last year as customers desperate to bag a bargain launched all-out feuds to pick up hot products. Fortunately, you really don’t have to get in a scrap to get your hands on a great deal, especially if you know where to look. Here are a few tips to make sure you have a pleasant (and successful) Black Friday shopping experience.

1. Shop around

It’s true any time of year, but especially true on Black Friday. Some retailers will have better offers than others, while some, such as John Lewis, are offering to match any deal price that you find. Double check that the offer you’ve seen isn’t being beat by another retailer.

2. Have a price and product in mind

Sometimes a discount just isn’t enough. If you’re in the market for something new, but have a strict budget, don’t be tempted to go above it just because you’ve seen a deal on Black Friday. Sometimes the deals will be even better once the Christmas period has passed – if you can wait until then, save your pennies (especially if it’s not a gift). Better yet, decide on a product you want before Black Friday and don’t just panic buy the first camera related product you see in a bid to grab the best price.

3. Think to yourself: Do I really need this?

With page upon page of Black Friday deals to peruse through, it can be tempting to end up buying something to feel like you’ve made the most of your time. While it’s a great day to pick up bargains on things you actually need, don’t be tempted to buy something just because it’s on offer unless you think you’re actually going to get some use out of it. Do you need another set of new memory cards, or do you already have enough? Do you need the latest camera, or is the one you’re using serving you just fine? Again, waiting until the January sales can also be beneficial if you’re buying for yourself.

4. Check back often

Some sites, like Amazon, are releasing new deals throughout the week leading up to Black Friday, while other sites will be updating their deals throughout the day on Black Friday. Don’t assume that the deals you see today (or at the beginning of Black Friday) are all that are available. If you’re really keen to bag a bargain, check back every couple of hours (or more…) to get the latest.

5. Combine with cash back offers

At this time of year, several camera manufacturers are offering cameras and accessories with added cash back incentives. So long as you purchase your camera from a recognised retailer (see individual manufacturer websites for more details) you should be able to claim cashback. That could sway you from one model to another depending on the amount of cash back on offer, or the Black Friday deal, or the best combination thereof.  If we spot any good Black Friday deals that combine well with cash back offers, we’ll include them in our roundup on Friday.



Best Black Friday camera deals

We’ll be keeping our eyes peeled for the best offers around the web over the course of this weekend, so check back here regularly to see what we found!

Fujifilm Black Friday Deals


Fuji is offering double cashback on its winter cashback offer if you purchase anything from its list of Qualifying Products before 1 Dec. That means you could get up to £250 cashback on products such as the X-T1. Check out Fujifilm Black Friday Cashback Offers.

You can’t go far wrong with the brilliant X70 compact camera. The smaller, and cheaper, sibling to the X100T, you can get £100 off the X70 at CameraWorld, bringing it down to £449.

Pick up the incredible Fuji X-Pro2 with the 56mm f/1.2 lens over at Clifton Cameras, and for this weekend you’ll get a £300 discount. Not only that, but there’s £450 double cashback available on this combination directly from Fuji, giving you a whopping £750 off.

Park Cameras


There’s a collection of solid bargains at Park Cameras – plus, they’re giving away a free 32GB SanDisk SD card with any orders over £300.

GoPro Black Friday Deals

At the  moment, Amazon is offering a GoPro HERO Session bundle, which includes a memory card for £149, representing a 62% saving on the RRP.

Nikon Black Friday Deals


You can pick up the fantastic entry-level Nikon D3400 along with the kit 18-55mm kit lens for £409 – a saving of £80 at Jessops at the moment. Not only that, but you’ll also get a free Nikon Accessory Kit which includes a shoulder bag, spare battery and cleaning cloth, plus a free photobook voucher. You can also pick up the free accessory kit if you buy the D5300 or the D5500.

Sony Black Friday Camera Deals

Sony xxx

Argos is offering some great discounts on Sony cameras for Black Friday. You can save a third on the HX80 compact camera, which is now available for £199.99, instead of £299.99. You can also enjoy 10% off other cameras including the excellent A6000 and the HX90. There’s also a similar deal on the a6000 over at Currys.

Canon Black Friday Camera Deals


It’s a great time to pick up an entry-level camera for a Christmas present. You can get the Canon EOS 1300D with twin lens kit (18-55mm plus 75-300mm) for the fantastic price of just £348, saving you £121. Available at Currys. Alternatively, you could pick up the EOS 1300D with a twin lens kit of the 18-55mm and a 50mm f/1.8 for just £299 (which includes £20 cashback – you’ll have to pay £319 today) – available at Jessops.

If you’re looking for a new compact camera for your holidays, Currys has a great bundle offer on the SX720 – you get the camera, along with a case and a gorillapod for just £269.99 – a saving of £80. You can also pick up the SX530 Bridge Camera for just £159.99 – a saving of £60.

Perhaps you’re on the other end of the scale and want a new full-frame camera, or maybe are looking for a second body. Right now, you can get £150 off the Canon EOS 5D Mark III – available for £2,149 at WEX Photographic.

Leica Black Friday Camera Deals

There’s a huge £826 off the Leica M Typ 240 over at Clifton Cameras. That means you can get your hands on this Leica for less than £5,000 – a good saving … well if you were thinking of buying one anyway.

Pentax Black Friday Camera Deals

Pentax 645Z

If you’re thinking of buying a 645Z, then head over to Clifton Cameras and you can get two free lenses, plus £500 instant discount – the combination bags you a saving of up to £2279 – impressive.

When you buy the Pentax K-70, you can get a 35mm f/2.4 or 50mm f/1.8 lens absolutely free – a great deal to get you started with a new system. The offer applies to body only, 18-55mm kit and 18-135mm kit variations. Available at CameraCentre.

Olympus Black Friday Camera Deals

Olympus OM-D E-M5 Mark II with 12-50mm f/3.5-6.3 EZ lens

The E-M5 Mark II is a small, SLR-like compact system camera

Currys is offering £70 off the fantastic Olympus OM-D E-M5 Mark II with the 12-50mm kit lens at the moment, you can pick it up in either black or silver for just £849.

WEX Photographic is offering the Olympus PEN F with the 17mm lens for £999 – a saving of £200.

Panasonic Black Friday Camera Deals


You can pick up the new GX80 with 12-32mm lens for just £399 if you combine WEX’s £50 Black Friday reduction and Panasonic’s £100 cashback offer – that’s an incredible saving of £150 on this great compact system camera. John Lewis has exclusivity on the tan coloured GX80 and is offering £100 off, to bring its price down to £499.95, plus you could add the Panasonic cashback offer to get a further £100 off.

Wilkinson cameras has a fantastic deal on the GX8 with 12-35mm lens. It retails for around £1600 elsewhere, but today you can pick it up for £1,099 – plus you can claim an extra £100 cashback from Panasonic bringing it to under £1000.

Sigma Black Friday Deals

SRS MicroSystems is offering some fantastic discounts on Sigma lenses, including those which are in the Art range. There’s discounts of up to £120 available.

Camera accessories black friday deals

Tripod Black Friday Deals 

You’ll have to be quick, but WEX Photographic is offering a flash sale price of £64.99 on the Benro GoPlus Classic TGP17A Aluminium Tripod. That’s a saving of £35. It features an 8kg maximum load and an adjustable centre column which can be positioned at almost any angle.

The Manfrotto 190 Go Aluminium Tripod Kit with 3 Way Head can be picked up for just £119 this weekend at Clifton Cameras – £60 off the usual price.

Get almost 50% off the Benro Versatile Series 1 C1980T Carbon Fibre Tripod – now available for £148.99, down from £280 at CameraCentre.

Camera Bag Black Friday Deals

Billingham is offering a range of discounts on its bags, while it makes way for new stock – it says it may very well be the last ever Black Friday sale, so get in there quickly if you’re looking for a new bag for your gear.

If you’re after something fashionable and funky, BarberShop is offering 20% off and free shipping over the Black Friday and Cyber Monday weekend. These bags would make a great gift (or present for yourself…).

Memory Card Black Friday Deals

Today’s a fantastic day to stock up on memory cards – there’s 20% off Lexar Cards and Readers over at WEX Photographic.

Photo editing software Black Friday deals

You can pick up MacPhun’s Luminar photo editing software (available for Mac only) for just £44 – saving you £8 off the normal price.

Adobe has a Black Friday deal on its complete CC package – which includes more than 20 different creative desktop and mobile apps (including Photoshop), your own portfolio website, and 20GB of cloud storage. You can get it for £36.59 a month instead of the usual £45.73 a month – representing a saving over the next 12 months of around £110.

There’s a great list of deals you can get on Lightroom Presets over at PictureCorrect, this includes 60% off Landscape Legend Lightroom Presets. If you really love Lightroom presets, there’s a bunch more on sale over here at Pretty Presets.




Looking for more Black Friday deals, not necessarily limited to cameras? Make sure you check out our friends over at Trusted Reviews, who are keeping tabs on the best Black Friday deals of 2016.