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Finding AP in the newsagent

Discussion in 'Weekly Poll' started by Damien_Demolder, Jun 6, 2007.

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Max speed for a HGV

  1. 40

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  2. 50

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  3. 60

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  4. 70

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  1. bench_ubbster

    bench_ubbster Well-Known Member

    Our local shops (One Stop and Rainbow (aka Coop)) don't stock it, I have to go to Martins or Tescos.

    Edit: The One Stop is owned by Tescos.
     
  2. fridge

    fridge Well-Known Member

    My local shop (for local people) has it when he can be bothered to order it, if he remembers he's the manager what day of the week it is and what universe he's on this week.

    However when working away I have recently found that 5 newsagents in Surrey do not even know that it exists, one will order it in for me or I go to that dreded of all places They Enjoy Screwing Contractors Over.
     
  3. Carrie

    Carrie Well-Known Member

    I didn't stop to analyse it but I was looking at the photography magazines, thought 'that one looks interesting' picked it up for a closer look and then realised that it was AP. Just to add to any confusion as it was a Saturday the one on the shelf wasn't the one I was thinking of as the current copy, which had arrived that morning.

    I guess the good news is it must look attractive on the shelf.
     
  4. Fen

    Fen Well-Known Member

    In Uxbridge you find it in; WHSmiths, Sainsburys and three local newsagents.

    In Sainsburys it sells out v.fast as well as in one of the other newsagents.



    ROFL - Looks like Damien wants us to do his Sales Research ;)
     
  5. JDCB

    JDCB Well-Known Member

    I voted "sometimes": where I live outside a Fenland market town the local (non-chain) newsagent usually has a copy until Thursday, by which time they are sold out. So if I'm at home mid week, I'll get a copy. I'm often on the road, however, and find that it is very difficult to find a copy at all. The sorts of places I'm looking for it vary: service stations, airports, railway stations, but rarely main newsagents in town centres. Distribution is not my industry, but by the common non-availability at those sorts of places I suspect that the buying profile of the "travelling public" does not necessarily include photography hobbyists. Now if I wanted to buy any of the dozens of car magazines or computer magazines, there'd be no problem.

    Does the marketing arm of the mighty IPC Media have any suggestions? First place I'd look for buying patterns and data.

    James
     
  6. Benchista

    Benchista Which Tyler

    It's certainly true that AP is hard to find at airports.

    Supermarket availability appears to have impreved over the last 2 or 3 years - before I had a sub, it could be quite tricky to find, now I see it all over - although maybe that's because the new design stands out rather better.... :D

    It's rare I go into a newsagents now - there's not one convenient for me, which tells its own story.
     
  7. fridge

    fridge Well-Known Member

    Not surprised living where you do ;)
     
  8. crymble

    crymble Well-Known Member

    I think someone else mentioned this earlier - but I am finding it more tricky to find now that the title text is changing colour each week.

    K
     
  9. JDCB

    JDCB Well-Known Member

    Everything around there gets sucked into the Black Hole that is Brum. Whenever I go around the M42 I can feel the life force being drained away. Magazines and newsagents stand no chance.

    James
     
  10. Benchista

    Benchista Which Tyler

    How so?

    We had one a few minutes walk away, but it closed. There are a mini-Tesco and a One-Stop both about a mile away that sell papers and magazines, but the nearest proper newsagent is in the centre of town, and frankly I don't often go there.

    There are a couple not far from work, but the big Sainsbury has rather more choice - except of top-shelf mags, I suppose....
     
  11. Benchista

    Benchista Which Tyler


    A number of people seem to have that idea about round here, but I don't get it at all. We've got friends in Lincolnshire who are convinced we live on the outskirts of Birmingham. Takes less time to get to Leicester than Brum from here. I go to the occasional gig and the odd conference in Brum, but hardly ever go there otherwise - I've not even seen the new Bull Ring! :eek:

    No, the focus of this area is most definitely not Brum - the local football team of choice is Coventry City, rugby teams are Coventry or Leicester, theatre Coventry, Stratford, even Kenilworth itself, shopping Leamington and Solihull, and most of the employment is in Coventry or Warwick/Leamington. Pretty self-contained, really - certainly nobody's likely to go to Brum for a paper or a copy of AP! :D
     
  12. jchrisc

    jchrisc Well-Known Member

    One of the effects of searching through several similar looking mags is that recently I have occasionally bought one of the others.

    The mast head that placed the word "amateur" vertically before the word "photographer" was, for me, always very easy to spot.

    It's interesting that our local Martins branch always puts AP with the girlie magazines . . . . . :eek:
     
  13. Grierson

    Grierson Well-Known Member

    My local newsagent (Haxby, York) always has AP on Tuesday morning except when the van breaks down driving copies 'up north' :( John
     
  14. Fen

    Fen Well-Known Member

    No Nick...

    The only choice for a Rugby Team is Leicester (Tigers!) ;)

    I still support them and I'm stuck down here in London.
     
  15. In a country area like mine, there is only one answer - buy a subscription. Most of the remaining stores are general in nature with a couple of shelves devoted to magazines concentrating on the mass market. AP is not one of those!

    Most of the "proper" newsagents stock it and so do Smiths. However Smiths have few branches in the region. By our standards, some quite large towns do not have branches (e.g. Fishguard, Pembroke, Aberaeron etc)

    Serious suggestion Damien - I think you should start an Affiliate Scheme directed at photographers and photo equipment buyers on the web. Affiliate schemes enable those publishing "one topic" magazines to access the marketplace of web sites specialising in the same area. For example I am certain I could sell subscriptions to a goodly few of my visitors (around 20,000 each month) and so could a fair few of the other photographic web sites. This would enable you to tap into an expanding market rather than a declining one (i.e. small newsagents)

    Paul
     
  16. Benchista

    Benchista Which Tyler

    Re: No Nick...

    They've made big inroads locally - Coventry used to be popular here a few years ago, but on the pitch they've been awful, and they've not done a lot for the community, at least outside the city. The Tigers have done a lot more - they've fostered ties with Kenilworth RFC - as an example, they do coaching for kids during school holidays, and at the Junior club prizegiving a few weeks back they brought the EDF Cup over and let the kids get their hands on it - Sam thought it was great.
     
  17. Fen

    Fen Well-Known Member

    Re: No Nick...

    That's one of the reasons I support them, apart from having lived in Leicestershire for a long time.

    They do a lot of 'grassroots' and charity work.

    Also, over the years a lot of the team used to drink in various pubs that I considered locals :)
     
  18. PaulB22

    PaulB22 Member

    Re: Finding AP

    I run and newsagents/convenience store and like many independants I have stocked AP and other photography magazines. Unfortunately they do not always sell and as a result Smiths News remove the magazines from our allocation list dispite our protests.

    There are only three large wholesalers in the UK and they control the number of copies and allocations regardless of how much you complain. We can change our allocation online but Smiths computers ignore or reset our figures.

    If the publishers want to make AP more widely available they must work with the wholesalers and independant newsagents and improve the marketing of the product.

    There are many photography magazines available in the UK and while we cannot stock every single magazine we should be given the opportunity of stocking what we want and to achieve this the publishers must apply pressure on the wholesalers to provide the copies we independants require.

    Best Regards
     
  19. fridge

    fridge Well-Known Member

    It's the back of beyond lad ;)
     
  20. fridge

    fridge Well-Known Member

    Nice and easy M1 to junction 21 follow your nose down the M69 and your there, actually quite like Warwickshire but not really a sprawling metropolis
     

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