Aren't Canon-Europe being a teensy bit over optimistic at setting the RRP of the new EOS 1000D at £499.99 body only?
Look at the competition: Nikon D60 £359; Pentax K200D £379; Olympus E-420 £329; Sony a200 £289. All 10 megapixel cameras, with similar specifications and all much lower in price "on the street".
OK, you may say, the RRP bears little or no relationship to the "street" price, true, so I fail to understand why camera companies set RRPs so high, then immediately start discounting the price as soon as the cameras hit the shelves.
The EOS 1000D will probably be discounted by at least £150 when it hits the shops, so why not be realistic with the RRP in the first place. Look at the EOS 450D - SRP £599.99 body only, already discounted to £449 (£150)!
By using a realistic RRP/SRP, it would also give the smaller independent retailer a fighting chance of competing with the big boys.
(Prices quoted above taken from Park Cameras advert in this week's AP dated 21 June 2008)
-------------------- Roy
Why do people with expensive cameras say you don't need one to take good photographs